40th Anniversary of Snowfest!

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40th Anniversary of Snowfest! ❆❆ ❆

SATURDAY, FEBRUARY 21, 2026

FRAUENTHAL CENTER

40TH ANNIVERSARY OF SNOWFEST

Snowfest

Snowfest is Muskegon’s only winter festival. Our signature events include Battle of the Bowls: Soup & Chili Cook-off, a Cornhole Tournament, and Volleyball Tournament. Every year, the Jaycees try to introduce new events and festivities for the community to enjoy. Snowfest is the largest fundraiser for JCI Greater Muskegon, as well as beloved community event that provides an extra boost to local businesses downtown during the slow winter months and encourages outdoor winter recreation.

Snowfest celebrates 40 years in 2026! Join us as we honor this milestone with exciting events, cherished traditions, and community spirit. Stay tuned—we can’t wait to celebrate with you!

Watch the 2025 recap video here.

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Sponsorship Opportunities

Support the 40th Anniversary of SnowFest!

Join JCI Greater Muskegon in celebrating 40 years of community impact, youth leadership, and winter tradition. SnowFest 2026 is more than an event, it’s a platform where young leaders bring the community together through action, service, and creativity.

As a sponsor, you directly support:

  • Youth-led initiatives that strengthen Muskegon

  • Hands-on leadership development for emerging young professionals

  • Free and family-friendly activities that bring our community together

  • Local engagement through competitions, vendors, and winter fun

Your partnership helps build the next generation of leaders while showcasing your commitment to community development. Together, we can make the 40th anniversary of SnowFest the biggest and most meaningful year yet.

Learn more
Sponsor Now!

2026 Snowfest Sponsors